Hypebeast -
9 Dec 2024 18:59

Brian Procell still recalls the first time he laid eyes upon a pair of Mephisto sneakers. It was a time long before the Lower East Side vintage shop that bears his name -- a cultural bastion that's served everyone from Frank Ocean to Rihanna -- opened its doors, and even further before his visionary take on sourcing, curation and consulting led the next generation of vintage dealers to refer to the ever-modest Procell using flattering titles like "the Godfather."Back when Procell first discovere...
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